by Sahid Fawaz
On April 1st, we launched our first ever Buy Union Week campaign with the “Support United Steelworkers Week” initiative via social media.
Since then, we have reached over million people with the buy-union message. Because of the campaign, social media followers from all over the world have gained awareness on which products are made by proud, hardworking union members. Armed with this knowledge, social media fans as consumer are better equipped to make buying decisions that will help support good middle class jobs.
We are excited to announce the launch of our fifth installment of the campaign: “Support International Alliance of Theatrical Stage Employees (IATSE) Week.”
Formed in 1893, the IATSE is the largest union representing workers in the entertainment industry. Its members work in all forms of live theater, motion picture and television production, trade shows and exhibitions, television broadcasting, and concerts as well as the equipment and construction shops that support all these areas of the entertainment industry. It represents virtually all the behind the scenes workers in crafts ranging from motion picture animator to theater usher.
Because they work behind the scenes, we think it is especially important to help create greater awareness for the members’ work. All week long we will highlight movies, amusement parks, and other areas where the IATSE members work so that you can be better informed on how you can help support good middle class jobs with your wallet.