Good Jobs for Everyone

#BuyBlue: A Campaign of Labor 411 and the Labor 411 Foundation

What is BuyBlue?

BuyBlue is a campaign to celebrate the power of consumers to make a difference each and every day. We are asking shoppers to join us in our ethical consumer movement, and choose to spend their hard-earned money with socially responsible companies that treat their workers fairly. We believe that by harnessing our consumer buying power, we are building stronger communities and a stronger America. And we are helping to create thousands of good, new jobs.

We hope you will join us and purchase products and services made by American workers who are paid a living wage and have a voice on the job.

How to BuyBlue

Find more than 10,000 socially responsible product on our online directory: Search the Consumer Products Directory for thousands of your favorite products! Or choose from hundreds of fabulous hotels, restaurants, grocery stores and more in Los Angeles, San Francisco, Washington D.C. or Philadelphia

The Ethical Consumer Movement

A vocal and organized Ethical Consumer Movement will help protect the middle class by insisting on good jobs for everyone. This grassroots effort organizes consumers to use their wallets and voting power to send a message to employers that the public understands and supports the fair treatment of all workers.

About Us

BuyBlue is a campaign of Labor 411. We are here to make your consumer buying choices easy and fun. We call it “Buying Blue” and we hope you will join us in making your everyday decisions count.


Help us spread the word about our ethical consumer movement.